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KPIs

The KPIs tab is the analytical view of your Overview page. It has three sections, top to bottom: the headline KPI tiles, a compact Inventory Health score row, and a pair of analytics charts.

  • Section 1 — Key Performance Indicators
  • Section 2 — Inventory Health
  • Section 3 — Analytics Insights
  • The time window
  • Data freshness
  • See also

Seven tiles arranged in two rows. Each tile shows one number, an info icon whose hover card explains the metric, and — when a comparison is available — a trend badge showing an up arrow, a down arrow, or a dash for no change, plus a percentage. The badge is deliberately neutral in colour — it shows direction only — Logistified does not decide whether that’s good or bad; that depends on the metric.

The seven KPIs:

  • Inventory Turnover — how many times your inventory cycled in the period. Higher = leaner stock.
  • Sell-Through Rate — units sold in the period as a percentage of the stock that came in during the period.
  • Avg. Inventory Value — average value of inventory held during the period, at cost by default (variants without a unit cost contribute 0 and are counted in the tile’s tooltip). Settings → Dashboard can switch the basis to retail.
  • Days On Hand — how many days of sales your inventory covers, taken from the most recent snapshot day. Your DOHDays on HandHow many days of demand your current stock covers, at the current sales rate. Lower DOH means stock is moving quickly; higher DOH means you may be over-stocked. Logistified reads it off the most recent nightly snapshot: that day's inventory quantity divided by that day's units sold, then scaled by a fixed annualisation factor — see the KPI reference for the exact formula. Read more → .
  • Stock-to-Sales Ratio — average inventory value divided by average sales value over the period. Higher = more days of cover.
  • Inventory Gap — percentage deviation from your target inventory levels.
  • Revenue Per Unit — average revenue per unit sold. A mix indicator.

A compact row showing your inventory health score (0–100), its label (Excellent / Good / Needs Attention / Poor), and a small score bar, with a View Data Quality button on the right. The four counters behind the score — missing SKUs, missing costs, out of stock, inactive items — live on the Data Quality tab, which is where you drill into and fix them.

The bottom of the tab has two charts, stacked:

  • ABC Analysis — a donut chart of how many variants fall into each tier, with a legend underneath. Both the counts and the links come from the same capped sample of at most 500 variants per tier, so on a large catalog a slice can read 500 when the real tier is bigger. Each tier in the legend (A Items / B Items / C Items) links through to a Forecast view of those variants.
  • SKU Revenue Distribution — a donut chart plus a ranked list beside it, covering your top 100 variants by revenue rather than the whole catalog. Within those 100, the ones that together make up 95% of the charted revenue each get their own slice; the rest are pooled into a single “Other SKUs” slice but are still listed individually in the panel. Use it for a Pareto check.

The KPI tiles use a fixed 30-day window ending on the latest nightly snapshot date. The trend badge compares that window against the same 30-day window shifted back by one day, so it reads as a short-term nudge rather than a month-over-month change. Neither is configurable. Inventory Gap is the exception among the tiles: it is measured against your current stock levels, not against the window. The two Analytics Insights charts sit outside this window entirely — they use the ABC lookback described below.

Both Analytics Insights charts use a separate lookback period that you can adjust at Settings → ABC Analysis (60 days by default; 1–730 allowed). The ABC tiers and the SKU revenue shares are computed together from the same table, so the setting moves both. It does not change the seven KPI numbers above, and a change only takes effect on the next scheduled refresh — roughly every 24 hours.

The Inventory Health score (and the counters behind it on the Data Quality tab) reflects the current state, not a period average, so it doesn’t depend on the window.

Next to the “Key Performance Indicators” title you’ll see a caption reading “Last 30 days · Data as of <date>”, with an info icon. Hover it for the explanation: these numbers come from a nightly inventory snapshot, so they cover data up to the date shown — usually yesterday. The Forecast and Reporting pages read current data and can show more recent numbers.

On a brand-new shop, the caption reads “No snapshot yet” until the first snapshot finishes overnight — after which the date appears here going forward.